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Partner Spotlight: SINGU - redefining digital property operations in real estate

Welcome to our Partner Spotlight series - a space where we introduce the companies we work with and explore how, together, we’re shaping modern property operations. We’re starting with SINGU - one of Europe’s leading property operations platforms.

SINGU is a leading facility and property operations platform, active in over 40 countries and supporting more than 250 million sqm of commercial real estate across Europe. Trusted by major owners and property managers, the platform has established itself as a core operational layer for managing complex portfolios at scale.

SINGU has built its position by making property operations simpler, smarter and more transparent. Its platform brings together maintenance workflows, communication, documentation and performance data into one coherent platform. Instead of switching between disconnected tools, teams operate within a single environment - one source of truth for what is happening inside a building and across an entire portfolio.

As digital maturity in real estate continues to grow, expectations grow with it - and so does the platform. SINGU introduced a unified ESG reporting functionality, further strengthening its role as a comprehensive operational system. Energy, water, and waste have all been part of the picture and with the new WasteTracker integration, waste management takes a significant step forward. What was already tracked is now tracked smarter: richer data, deeper insights, and seamless automation.

By bringing real-time waste measurement directly into the SINGU environment, property teams gain a more complete operational picture - without adding another tool or another reporting layer. Waste becomes part of everyday management, not a separate afterthought.

SINGU perspective

To better understand how operational platforms are evolving - and what property teams should be preparing for - we asked Paweł Malon, Group CEO at SINGU to share his perspective.

  1. What are the biggest operational challenges you see property teams facing today, and how is data shaping those challenges?
The number one challenge is fragmentation. Property teams are juggling disconnected tools - one for maintenance, another for energy, spreadsheets for vendors, emails for tenants - and somehow expected to stitch it all into a coherent picture. Over 17 years, working with teams managing more than 250 million square meters across over 40 countries, what strikes me is how similar these pain points are regardless of geography. Everyone is looking for the same thing: a single source of truth for what's happening inside their buildings. 
The second challenge is moving from reactive to proactive. Most teams are still firefighting. The data to prevent this often exists, but it's scattered or inaccessible. That's exactly what we've built SINGU to solve.
  1. How do you see the role of real-time data evolving in property operations over the next 12–24 months?
Real-time data is becoming a baseline expectation. The WasteTracker integration is a great example - energy and water have been measured in real time for a while, but waste lagged behind. Closing that gap gives teams a complete operational picture without bolting on another tool.

Our clients are exhausted by platform sprawl, which is why we've always pursued a true all-in-one vision - recently expanding into bid management and project management, two areas where fragmentation has been a persistent pain point.
Then there's AI. Three in four client conversations now include "what are you doing with AI?" - and we're well past the experimentation phase. We've already launched AI-driven task generation for inspections and our AI Report Reader, which converts inspection reports into structured work orders in seconds. Next, we're focused on predictive maintenance triggers, intelligent resource allocation, and automated anomaly detection across operational data. The goal is for AI to become an embedded intelligence layer across the entire platform – not a separate feature, but something that quietly makes every workflow smarter. For anyone interested in where we're headed, we've mapped it out in detail at singu.com/singu-ai.

  1. With SINGU’s recent expansion across Europe and acquisition activity, what opportunities or challenges are you seeing in different markets?
The core challenges - portfolio complexity, ESG demands, leaner teams - are consistent across markets. What varies is digital maturity. Some markets have complex tech stacks and want to consolidate; others are earlier in their digitization journey, which presents real opportunity to leapfrog legacy approaches entirely.

Our acquisitions reflect this strategy. Micad strengthened space and asset management; Synbiotix expanded our reach into healthcare FM, particularly within the UK's NHS. Each move is deliberate - building an integrated offering across sectors and geographies, meeting property teams wherever they are on their digital journey.

Find out more about SINGU: https://singu.com/